It’s the job of the portrait photographer to identify which part of the subject’s psyche is most emotionally available and to connect to it.

A photograph is the document of that connection.

Juliet has photographed big names worthy of dropping, and so many amazingly wonderful people over the years. She’s comfortable directing most anyone to get the image just so. She will also tune in to your need for privacy, honoring any request not to show images publicly, which happens frequently with family portraiture.

Some people, celebrities especially, carry their psyche on the outside; it’s their special magnetism and it makes them easy to connect with photographically. Most of the rest of us, however, profit from working with a photographer who is especially adept at uncovering our own inherent magnetism.

That’s Juliet Lofaro.

She's great with people, and it shows in her photos and an illustrious career that has spanned the last couple decades both in NYC and the Catskill Mountains. A third-generation "picture maker," Juliet spent her formative years in Woodstock, where art abounds and constant contact with nature made the picturesque tangible, perceptible, and ever present.

After graduating from NYU’s Tisch School of the Arts with a BFA in photography, Juliet Lofaro dove into New York City’s downtown art scene, shooting portraits, parties, and even headshots for punk bands. Her working style developed on film sets, where she developed the necessary efficiency for finding perfect moments of connection with her subjects, making them feel seen, understood, and taken care of. Those photos, aided by Juliet's knack for intuitive understanding of others, give us an intimate, authentic glimpse at people and their stories.

Movie Set - Brooklyn - Black & White

Today, she’s back in Woodstock, creating portraits in an inviting studio on Mill Hill Road. The space is a cool and contemporary little jewel box filled with natural light. Think: Hollywood Upstate. Sophisticated but not stuffy. Put together but approachable. Infused, once again, with the creativity that abounds in the Catskill Mountains, Juliet's enduring talent for connecting with others is still the secret ingredient that always makes the shot.

She makes everyone feel like a star.